Our goal is to continue to drive top line sales for both our brand and retail partners. To accomplish this goal, we provide a comprehensive category management process: picking the best items to go on the shelf, ensuring they get optimized placement on the shelf and working with our retail partners in creating promotional opportunities.
Supporting the in-store execution are proprietary replenishment systems that ensure our partners are getting the right product to the right store at the right time. Once the products arrive, our best-in-class training and modular setting instructions ensure they are placed on the shelf when and where they belong for optimized exposure and maximized sales.
We also continue to seek hot trend items to enhance our current evergreen brands that we have distributed for years.